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    Jason Feifer

    Book marketing has to start way before you have a book to market.

    Connect with Your Audience & Have a Resilient Mindset | Jason Feifer

    In this episode you'll learn

    • How to connect with your audience

    • How to manage book marketing

    • The importance of building relationships

    • What mindset you should have to be resilient

    • Going to the opportunity instead of waiting for the opportunity

    Do you have what it takes to take your career to the next level? Do you have ideas for a magazine, a book, or a podcast but aren’t sure if it’s going to be big? Anybody can create a best-selling book or a successful article but how about you? Do you have what it takes to present your vision and go against unpredictability?

    On keeping your connection with the audience, Jason Feifer takes us through the things that made him successful.

    Jason Feifer is the editor in chief of Entrepreneur Magazine, and he fought his way up to be the person he is now. He was previously an editor for Fast Company, Men’s Health, Maxim, and Boston, and he co-wrote the novel "Mr. Nice Guy" with his wife. He is also a speaker who focuses on inspiring the crowd to embrace change and to think boldly. In my talk with Jason, we find out how your ideas and relationship building become the foundation of success

    Everyone has skills and ideas but how can we use them to make our dreams a reality? A lot of times, we are overwhelmed by unpredictability and we choose to stay in our comfort zone but that will lead us to nowhere. For us to be successful, we need to stop waiting for the opportunity and take risks..

    Moving towards opportunity

    The opportunity isn’t going to present itself right away. Sometimes you have to go to the opportunity rather than waiting for it, and that’s what precisely Jason did that made him successful. According to Jason, “Nobody’s ever coming to you. It doesn’t matter if you are at the bottom or the top.

    Nobody’s ever coming to you. You have to go to them.” You’ll never get an opportunity if you will not go out and look for it. Not everyone will receive a chance, only people who are worthy and deserving ultimately maximize it. The opportunity is often right around the corner, and you have to walk the extra mile to get it.

    Having faith in yourself

    When you have an idea, it’s either good or bad. Sometimes it’s good but at the wrong time. There will be instances where you’ll get rejected for your ideas, but what’s important is to remind yourself that you can be better. If you think you have an idea worth looking at, keep it and store it away.

    Not all ideas can be realized immediately, and it does not apply to all situations. There would be a time in the future where stored ideas will come into fruition, and you will pat yourself for thinking ahead of time. As long as you trust yourself and your work, it will all be worth it. You can be better, and you can figure things out along the way.

    Anticipating Inevitability

    Not all plan comes into fruition. In a list of planned things, only a couple of them would-be realized. Not because it is impossible, but the situation that restricts your ability to realize that ambition. The universe is such a mystical place, and all things happen for a reason. What you need to do is to anticipate the inevitability and put that into writing.

    Innovative methods keep your audience’s interest and open up a new path towards your craft. Keeping in mind what the people want and delivering it with splendor sets you apart from others.

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